The way someone says something can vastly change the meaning of what is said. As a child, my parents always said to me that, “it is not what you say, it is the way you say is…” That, in fact, was one of the best lessons that my parents taught m about communication, because the idea is applicable in all forms of communication. Even in unspoken communication.
One would not dress like a slob when going to court or an important interview. Rather one would dress nice because the clothes that one wears and the way one acts express information about oneself. Likewise, one would not write a speech filled with jokes bashing on Judaism if he or she was presenting at a holocaust remembrance event. The reason is, because the speaker would loose the audience. The speaker would loose credibility, interest and respect from the audience. In turn, the audience would then loose interest in the speaker and his or her speech.
The speaker must find the right style to speak in, in order to keep his or her audience interested. Similarly, a writer must find the correct style to write in to keep his or her audience interested in the writing.
I find this idea quite challenging. The way I look at it when writing with the intent of using all aspects of writing style, rather than just writing a paper, I feel that I would instead be creating a work of art – almost a symphony. As chapter 13 states, the style of a paper is created by every single little detail of the paper. Style is created from the structure of the paragraphs and the sentences to the words used in them and how those words are arranged. Writing with a specific style in mind seems like a very tedious. However writing with style can help a paper form from just a paper to a work of art. But you have to push that button, and “turn your swag on".